The number accounts for 3.6 percent of the country’s retail sale of goods and consumer service earnings.
It is estimated that 33.6 million people attend online shopping in Vietnam and each person spend VND4.3 million (US$184). Of these, 24 percent spend more than VND5 million, 31 percent spent VND1-3 million, 25 percent less than VND1 million and 20 percent from VND3-5 million.
Of goods purchased online, 59 percent are clothes, footwear and cosmetics; 47 percent are technology, electronic products and home appliances.
In Vietnam, up to 82 percent of people pay in cash while receiving goods.