According to a survey by International Data Corporation (IDC), 28.7 million cell phones were sold in Vietnamese market last year, an increase of 13 percent over the previous year.
|A cell phone shop in HCMC (Photo: SGGP)|
Owning to quick price reduction, the consumption ratio of this phone line has run up to account for 41 percent of Vietnam’s cell phone market share. Six out of ten smart phones in the country are priced below US$150. The number is forecast to continue extending this year.
The segment of low-cost smart phones has been the main driver for cell phone industry’s growth, according to IDC.
Samsung still takes the lead in this segment occupying 26 percent of the market share, followed by Nokia with 24 percent.