Advertising on bus brings revenue of VND 14bln to city

The Ho Chi Minh City yesterday had a meeting to review the pilot program of advertising on bus.

Accordingly, since April 2016, the Koa-Sha Vietnam has implemented the pilot bus advertising on the city's 10 major bus routes.

After a confined experimental period, 100 percent buses including 171 buses have been advertised by 27 companies.

The demand of advertising on bus from enteprises is increasing highly but the number of buses is limited.

In fact, the bus ads bring a total revenue of over VND 14billion to the city's budget. As planned, the city will continue expanding the bus ads and it is expected that with about 1,986 buses from 88 routes will take part in this program.

Tra Giang -Translated by T.Tran

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