The month to introduce new Vietnamese high-quality products has begun in supermarket chains like Co.op Mart and Big C in Ho Chi Minh City on April 1.
|The month to introduce new Vietnamese high-quality products has begun in supermarkets in Ho Chi Minh City on April 1. (Photo:KK)|
The program aims to present new goods made by local enterprises to consumers. The promotional strategy will be implemented at Co.op Mart chains including those on Nguyen Kiem, Phu Tho, Ha Noi highway, Ly Thuong Kiet, Phu My Hung and Dinh Tien Hoang from April 1 to 9.
The event will continue in Big C supermarkets on April 15, 16, 22 and 23.
The program will include activities such as product sampling, raffles, games and a direct survey of consumer opinion.
Miss Grand Slam Asia 2009 Huong Giang, drama actress Thanh Thuy and director Quang Dung will take part in the program.
The event is part of a project for new product development by the High-Quality Vietnamese Product Business Association.