City to kick off Vifa- Expo 2017

Management board of Vietnam International Furniture and Home Accessories Fair (Vifa- Expo 2017 announced that the event is scheduled to take place at Saigon Exhibition and Convention Center (SECC) in district 7 from March 8- 11.

This year, the consumption of furniture products across the world is predicted to continue increasing, its export turnover is estimated to cost around US$ 8 billion.

The Vifa- Expo is currently the largest specialized furniture trade exhibition of the Southeast Asian country. Therefore, the Ho Chi Minh City Handicraft and Wood Industry Association (HAWA) has launched its advertisement programs from the midyear of 2016 until now.

The organizers increased 20 percent of advertisement expenses for Vifa- Expo 2017 on the finest specialized furniture newspapers, magazines and websites of the United States, Germany, Japan, Singapore, Italy, the United Kingdom, Russia, France and India.

Additionally, information and images relating to Vifa- Expo 2017 have been advertised at Tan Son Nhat International Airport. Around 135,000 e-newsleters were sent to European customers.

The exhibition is co- organized by the Ho Chi Minh City Handicraft and Wood Industry Association (HAWA) and the HCMC Trade and Industry Department.

By Cong Phien- Translated by Huyen Huong

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