The brand “Crafted in Quang Nam” has been successfully created for products made by Kim Bong woodwork and Thanh Ha pottery villages in the central province of Quang Nam.
|Traditional home-made lanterns of Hoi An (Photo: VNA)|
This was one of outcomes reported at a workshop on March 12 reviewing a project to develop signature handicrafts and craft village tourism in the locality.
The project was launched in February 2012 and funded by the Republic of Korea Funds-In-Trust via UNESCO.
Reports said the project has aided craft villages in Quang Nam, particularly those located near the world heritage sites of Hoi An and My Son, to develop products and build a brand for them.
Through three courses teaching local artisans design and management skills, more than 30 new sets of handicrafts that both embody specific traditional values and meet market demand have been created.
The project has also provided over 2,000 boxes of package samples and communication products like leaflets and advertisement posters to craft villages.
At the workshop, participants also discussed ways to sustain such outcomes after the project concludes.-VNA