Yesterday, the Vietnam Young Entrepreneur’s Association bestowed the 2007 Gold Star Awards to 100 Vietnamese businesses to honor their achievements.
Trung Nguyen Cofee, one of the top brands that receives the Gold Star Award
This was done in an effort to stimulate Vietnamese businesses to strive for the kind of name recognition that top brands receive within the country.
Thus, all the companies receiving the award are well-known in the local market, like Petro Vietnam, Bank of Investment and Development, FPT, and Trung Nguyen Coffee, and can compete with similar businesses in the international market.
The awarding ceremony has been held since 2002.